AMA DFW
Board of Directors

2024 - 2025

Board of Directors

Shernay Wormley

President

Shernay Wormley is a creative-driven marketing leader that is results-oriented with over a decade of design, and marketing experience in education, non-profit, and community, and student engagement. Her love for technology, research, problem-solving, and working with various target audiences has allowed her versatile skill set to be utilized to enhance campaigns, programs, and services in the community with three of the largest establishments in Texas, Baylor Scott & White Health, SMU, and the Dallas College.

president@amadfw.com

Angela Neal

President Emeritus

Angela is a genuine servant leader having served on Advisory Councils and Boards leading up to serving as AMA DFW President 2020-2022, President-Elect (2019-2020) and EVP of Special Interest Groups (SIGs)–2016-2019.

angelane@amafwd.com

Trinidad Aguirre, MBA

Immediate Past President

Trinidad is a United States Navy veteran with more than 23 years of leadership and management experience. He has worked with global senior leadership teams, from SMB to Fortune 500 corporations, to help bring the “art of possible” to life with strategic thinking, analytics, insights, and operational excellence.

Louis A. Bergmann III

Treasurer

With more than 25 years of financial and management experience, Louis assists in the oversight of the financial operations of Moroch Partners. Louis’s responsibilities include management of the Financial Services team.

Ivonne Kinser

EVP Marketer of the Year

Ivonne is a marketing powerhouse with over 20 years of experience driving innovation on both the brand and agency sides. Her work has won over 30 awards for creativity, performance, and innovation. Her remarkable marketing trajectory made her the first Latina to receive the DFW American Marketing Association’s Lifetime Achievement award. She is also a recipient of the Changing the Game Award from She Runs It and has been named to the ‘100 Most Influential Latinas in the U.S.’ list for two consecutive years. Currently, Ivonne leads Avocados From Mexico’s marketing and the innovation agenda of the company, which earned it a spot on Fast Company’s list of Most Innovative Companies, ranking number one in the branding category.

Becky Pulford

EVP Membership

Rebecca Pulford is a results-driven marketing professional with a strong track record of designing and executing successful marketing projects for diverse clients and target audiences. Through her work, she applies her love of creativity, and problem-solving working with a variety of clients. As a Marketing Analyst at PathLynks, she works on social media brand campaigns for corporations and individuals.

Kristian Bottini

EVP MarTech

Kristian Bottini, a Brazilian entrepreneur and tech aficionado, founded the innovative 270B agency in 2005. Known for pioneering strategies in the marketing sector, he has led his agency to global recognition with offices in Dallas and São Paulo. Awarded the “32 Under 32” for his early accomplishments, Kristian excels in transforming complex challenges into growth opportunities using advanced technology and strategic marketing. His leadership continues to drive success and inspire both his team and clients worldwide.

Tenille T. Terry

EVP Cocktails & Conversations

Tenille is an award-winning marketing communications professional with over 18 years of experience in communications, marketing, journalism, and operations. She currently serves as the USA Marketing Communications Business Partner for Exyte. She is working closely with senior leadership and global business units to develop and execute an integrated marketing and communications strategic plan to advance and broaden awareness of the Exyte brand in the region.

Amber Nyer

EVP Sponsorships

Amber has always believed in the power of meaningful connections to share knowledge, learn from others’ experiences and expertise. This is one of many reasons why she is grateful to serve as EVP of Sponsorships to build lasting value driven relationships with our partners and ensure they find the right platform to share their unique solutions with our engaged audience of marketers in the thriving Dallas – Fort Worth marketing community.

Christina Miralla

EVP Vision Talks

Christina Miralla is the EVP of Vision Talks with the American Marketing Association (AMA) Dallas-Fort Worth chapter. She is a former AMA mentorship program participant and is grateful for the opportunity to give back to the AMA DFW chapter in a new way.

Courtney Brazile

EVP Diversity, Equity & Inclusion

Courtney Brazile is an award-wining educator who teaches Communication Studies courses at Dallas College, and has fifteen years of higher education experience. Professor Brazile’s contribution to his students and his institution extends beyond the classroom as he has led faculty professional development workshops on Engaging Gen Z, Course Contextualization, and Culturally Responsive Teaching.

Nick Gartside

EVP Mentorship & Protégés

Nick Gartside is a veteran and the owner of Social Media Torch. Constantly educating himself on the innovative marketing strategies within the social media world. Nick’s discipline and constant learning has opened the door for him to AI and how to integrate it into every aspect of Digital Marketing. Experience has educated him on being an architect of growing brands across multiple Social Media platforms.

Rebecca Visconti

EVP Analytics

With over 15 years of experience in Analytics and Marketing, Rebecca focuses on using data to drive strategy and operational excellence. As VP of Analytics at January Digital, she leads a team of data engineers, data scientists, and analysts, supporting a broad range of brands. Rebecca is passionate about mentoring others and also works as an adjunct professor at SMU. She is excited to serve on the AMA board and looks forward to sharing her passion for analytics and marketing with others.

Alok Jain

EVP Marketing & Communications

Alok Jain is a dynamic marketing professional with a strong background in retail, where he has successfully led CRM and marketing initiatives for industry leaders. With extensive experience at retailers like West Marine, Driven Brands, Visionworks, and Payless Shoe Source, Alok has driven customer engagement and loyalty through innovative, data-driven strategies. His expertise in omnichannel marketing and customer lifecycle management has consistently led to increased revenue and retention. Known for his leadership in cross-functional teams and creative problem-solving, Alok excels in transforming CRM performance while optimizing resources in fast-paced, customer-centric environments. As EVP of Marketing & Communications at AMA DFW, Alok is committed to shaping impactful marketing strategies while giving back to the Dallas marketing community, further enriching his contribution to the industry

communications@amadfw.com

Kelly Poquiz Burke

EVP Strategy & Insights

Kelly Poquiz Burke is an Executive Coach, Podcast Host, Speaker, and the Founder & CEO of Career Slay®. After beating breast cancer while pregnant during the pandemic in 2020, Kelly found purpose in motivating others to live their lives authentically. She launched Career Slay with the goal of helping high performers courageously develop their careers and become the fearless leaders they were meant to be. Prior to Career Slay, Kelly was an award-winning marketer with over a dozen years of experience building brands and leading Super Bowl campaigns for Avocados From Mexico, Frito-Lay, and Doritos. She has an MBA from the University of Texas at Austin, a BBA from the University of Notre Dame, and is pursuing an ICF Associate Certified Coach credential.